Senior PPC Specialist
We are one of the leading tech-driven media and entertainment companies, producing uplifting content in 17 languages for people of all ages. Known for award-winning art and pop culture magazine boredpanda.com and TOP DIY channel Crafty Panda, we fight the world's boredom at an unprecedented speed: 160 million site views per month and 62 billion video views per year. Our team comprises over 350 creative individuals from 42 different countries and 2 offices in Vilnius, Lithuania.
Panda Ventures is the venture builder behind Bored Panda. We research, validate, build, and scale digital products for global markets. We are looking for a hands-on Senior PPC Specialist who knows how to buy media, test ideas, read performance data, and make smart decisions based on what the numbers are telling us. You will work across new product validation tests and early-stage MVPs, with Meta Ads as the primary platform and Google Ads as a secondary channel. This is a role for someone who enjoys launching campaigns from zero, solving new problems, and figuring out what works rather than simply maintaining established accounts.
What You Will Do:
Own and optimize paid acquisition across product validation tests and early-stage MVPs;
Launch and manage campaigns primarily on Meta Ads, with Google Ads used for selected projects;
Build clear testing structures across audiences, messages and creatives;
Analyze performance, identify what is working and decide what to test next;
Work closely with designers and product teams to continuously improve advertising creatives;
Translate campaign results into clear insights and recommendations for the team;
Monitor key performance metrics such as CPA, ROAS, CTR and conversion rates;
Find practical solutions when campaigns, markets or products behave differently than expected;
Use AI tools to speed up analysis, research, ideation and everyday workflows;
Stay up to date with advertising platform changes and new acquisition opportunities.
What We Expect:
3+ years of hands-on experience in PPC / performance marketing;
Strong practical experience with Meta Ads;
Working knowledge of Google Ads;
Experience launching, managing and optimizing paid acquisition campaigns;
Strong analytical and problem-solving skills — you are comfortable looking at data, forming hypotheses and deciding what to do next;
Ability to work independently and take ownership of your campaigns and results;
Curiosity and comfort working with new products where not everything is known in advance;
Experience with SaaS, digital products, subscriptions, e-commerce, AI tools or additional paid acquisition channels is a plus, but not a requirement.
What We Offer:
We'll foster your growth: get encouraged to train your extra skills, talents or passion and apply them at work;
We'll cover your health: private health and accident insurance will be at your service after the first 3 months with us;
We'll celebrate your success: bonuses for weddings, childbirths, referred friends, and more;
We'll give you memories: immerse yourself in themed parties, team buildings, and other events.
Compensation: 4,000 - 5,500 EUR/month gross depending on experience and skills.
- Team
- Ventures
- Locations
- Lithuania
- Remote status
- Hybrid
- Monthly salary
- €4,000 - €5,500
- Employment type
- Full-time
About Bored Panda
We are one of the leading digital media and entertainment companies globally, producing positive, engaging and original content in 17 languages for people of all ages.
Known for award-winning art and pop culture magazine Bored Panda and TOP DIY channels like Crafty Panda, we fight the world's boredom at an unprecedented speed: 160 million page views per month and 62 billion video views per year.