Head of Growth
We are one of the leading tech-driven media and entertainment companies, producing uplifting content in 17 languages for people of all ages. Known for award-winning art and pop culture magazine boredpanda.com and TOP DIY channel Crafty Panda, we fight the world's boredom at an unprecedented speed: 160 million site views per month and 62 billion video views per year. Our team comprises over 600 creative individuals who work from 42 different countries and 4 offices, located in Vilnius, Lithuania.
We are excited to announce that we are currently looking for a talented Head of Growth to join our team for the award-winning art and pop culture magazine boredpanda.com. Prepare to work for a leading publisher of uplifting stories that cure boredom worldwide!
What You Will Do:
- Develop and execute innovative growth strategies that focus not on paid advertising. Your focus will be on discovering and leveraging new channels, trends, and technologies to drive reader acquisition and build a loyal audience in a highly competitive market;
- Translate data into actionable insights, constantly optimizing for better performance;
- Identify untapped opportunities and experiment with unconventional growth tactics that can set us apart from competitors;
- Analyze traffic acquisition and retention metrics as well as competitors' metrics to identify potential trends, possible improvements, and unused potential;
- Search for ways to optimize, automate our processes, or test new approaches;
- Work closely with data analytics and developers to ensure that the processes and tools we use are optimized for the most efficient results;
- As the Head of Growth, you'll lead and mentor a team of different channel specialists [social media, newsletters, partnerships]. Your role will include fostering a culture of experimentation, continuous learning, and data-driven decision-making;
- Be the person who clearly understands our target audience and develops strategies that resonate with our readers, fostering both acquisition and long-term loyalty;
- Build new opportunities and new channels from scratch;
- Take responsibility for the delivery of the whole team’s KPIs and ensure growth.
What We Expect:
- 3+ years of experience in a senior marketing role, with a focus on digital marketing [working in a startup or fast-growing company is a huge advantage] ;
- Proven track record on successful implementations of strategic decisions;
- Expertise in data analysis and proficiency with analytics tools. You should be comfortable using data to inform decisions, measure success, and identify areas for improvement;
- Deep understanding of various digital marketing channels (content marketing, social media, email marketing, etc.) and how to leverage them for growth;
- Demonstrated experience in leading and developing high-performing teams. You’re skilled at fostering a culture of collaboration, experimentation, and continuous learning;
- A proactive, self-starting attitude with a passion for growth;
- Fluency in English and Lithuanian (both written and verbal).
What We Offer:
- We'll foster your growth: get encouraged to train your extra skills, talents or passion and apply them at work;
- We'll cover your health: private health and accident insurance will be at your service after the first 3 months with us;
- We'll celebrate your success: bonuses for weddings, childbirths, referred friends, and more;
- We'll love your pet: always bring yours to work;
- We'll give you memories: immerse yourself in themed parties, team buildings, and other events.
Salary: 5 000 - 6 600 eur/gross
- Team
- Management
- Locations
- Lithuania, Editorial
- Remote status
- Hybrid Remote
- Monthly salary
- €5,000 - €6,600
- Employment type
- Full-time
About Bored Panda
We are one of the leading digital media and entertainment companies globally, producing positive, engaging and original content in 17 languages for people of all ages.
Known for award-winning art and pop culture magazine Bored Panda and TOP DIY channels like Crafty Panda, we fight the world's boredom at an unprecedented speed: 160 million page views per month and 62 billion video views per year.
Head of Growth
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